Growth-focused B2B Marketer

I'm a former journalist turned marketer with 20+ years of experience developing and executing strategies, content, and campaigns that generate revenue—10+ leading B2B SaaS marketing teams: martech, HR tech, fintech, cybersecurity.

I love collaborating with clients to create winning marketing initiatives tailored to their goals and that mirror my successes as an in-house marketing leader:

• Driving 6.7x revenue growth, leading to a successful acquisition exit strategy for startup

• Generating LTV:CAC ratios of 5:1 to 8:1, well above the 3:1 “healthy” SaaS benchmark

• Achieving 119% of annual marketing-generated pipeline goal ($15.7M) for new business

• Improving campaign execution and follow-up to produce 2x-3x growth in key metrics

"Today's marketer needs to be marketing savvy, tech savvy and data savvy. Kim has tremendous experience and depth of knowledge in leveraging today's martech stack to execute marketing activities and programs focused on revenue creation."

Anna, CMO at Jumio
Former Supervisor

I'd love to learn more about your business to see if your needs and my expertise are a good match. Let's chat.

Not quite ready to meet? Send me your questions, and I'll get back to you shortly.